Future of Plastic Surgery

The Future of Plastic Surgery for Dr. Loren Borud

Dr. Loren Borud has always been optimistic about exciting opportunities that await doctors and patients who wish to undergo plastic surgery. In his book Plastikonomics: What I Learned as a Harvard Plastic Surgeon, he touches on subjects like foreign care and medical tourism.

Medical tourism has always been a subject of interest to Loren Borud and he has often stressed the importance of this movement. When people flock to different countries to undergo aesthetic surgery, he believes that it creates competition among doctors and medical practices and this encourages them to provide better services to their patients.

In Plastikonomics, Dr. Loren Borud shares with his readers the realities of what goes on inside the operating room, receiving foreign care in the emerging markets of Asia and the Middle East, and the medical tourism phenomenon. With much insight and candor, he gives a no-holds-barred discussion of the many issues that patients and doctors have to look forward to in the field of plastic surgery.